THEY WAY TO BE TOGETHER
Christmas in 2020 was one of the most challenging times for everyone. At Falabella, we discovered that the only family members who couldn't catch COVID-19 were dogs, and in Colombia, 8 out of 10 households have pets. That's why through them, we invited Colombians to find ways to be together while being apart.
Team:
Agency: Leo Burnett Colombia
Client: Falabella Colombia
DCE: “Tiko y Lama”
Director Creativo: Camilo Abril
Copy: Valentina Pérez
Art Director: Andrea Cifuentes